JOJU

|Margaret Kasten

A good sun shirt should make it easier to enjoy the day outside—and feel comfortable wearing it. JOJU was created with that idea in mind: sun-protective clothing that feels soft and lightweight, with a polished look that works beyond the trail or the water.

A personal reason to create something different

JOJU’s founder says a history of skin cancer inspired her to look for a sun shirt she would actually want to wear. The options she found felt too boxy, itchy, or overly outdoorsy. She set out to create a more comfortable, stylish alternative, and after a year of trial and error, JOJU launched its first shirt: the Laguna.

The brand has since expanded its sun-shirt collection for women, men, and teens.

Sun protection with a lighter feel

JOJU describes its shirts as UPF 50+ and says they protect against 98% of UVA and UVB rays. The brand also highlights a soft feel, lightweight fabric, and a more refined style—features designed to make a sun-protective layer feel at home during a full day outdoors.

Styles vary across the collection, so check each product page for its specific design, fit, available colors and sizes, fabric details, and care instructions.

Find your JOJU favorite

At The Crazy Little Things, we offer selected JOJU pieces for customers looking for sun shirts that pair practical coverage with an easy-to-wear look. Browse our available styles and review each product listing for details about that specific shirt.

Questions about an order placed through our store, or need help with a return or refund? Please contact The Crazy Little Things directly. We’ll help you with the next steps.